The Del Mar National Horse Show

Held each April and May, the Del Mar National Horse Show, at the Del Mar Fairgrounds attracts more than 1,500 horses representing many breeds across three distinct disciplines. Spectators see reining, spins, sliding stops, elegant dressage moves choreographed to music, daredevil show jumping, trick riders, comedy acts, thrills and spills, among many other exciting events.

We created the newspaper ads you see here to promote the entire event and the three specialty weeks. As part of the show, there is a gala night with demonstrations of fine riding: The Night Of The Horse. BrainShine concepted promotional ads and a poster to mark the evening.

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